generated steady organic interest & qualified inquiries within the first two months through enhanced visibility & a well-structured, conversion-ready project website.
2.1x
increase in page views per session after restructuring the commercial project content architecture.
100%
of commercial unit details centralized in one seamless, mobile-first experience with downloadable brochures & inquiry CTAs.
Challenges
Prasad Central, a premium commercial project in Sudder Street, lacked a strong online presence to support visibility and inquiries. There was no centralized digital space to showcase unit plans, amenities, or project updates, resulting in low engagement and missed digital leads in a highly competitive location.
STRATEGY
• Commercial Project Microsite – Designed a dedicated mobile-first landing experience under the main website. – Presented key commercial USPs clearly, location benefits, amenities, floor plans, gallery, and brochure CTAs. – Added real-time contact & WhatsApp integrations for direct lead capture.
• Location SEO & GMB Alignment – Optimized the project page for “Commercial Space Sudder Street,” “Shops near Park Street,” and other local search terms. – Linked to a verified GMB listing with updated photos, map pin, and consistent brand info to boost local discovery.
• Visual Narrative & Performance – Used dynamic visuals and clean layouts to elevate premium perception. – Ensured fast loading and secure browsing to improve retention and encourage more inquiries.