PARK NX

Real Estate – Commercial Property 

Performance Marketing – Lead Generation

India

Results

₹20 Cr

inventory sold at ₹5 lakhs (INR) ad spent via leads generated in 60 days from google & meta ads

85%

reduction in spam leads compared to previous campaigns

10%

form fill rate achieved after conversion-focused landing page optimization

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Challenges

Client faced Lead Quality Crisis as previous campaigns brought 700+ leads/month, but most were spam or unresponsive. Oversaturation in the local market led to low conversion & brand fatigue. And Poor Funnel Experience of previous landing experience lacked focus, CTAs, & mobile optimization.

STRATEGY

Landing Page CRO
Designed a fast, mobile-first landing page with sharp CTAs, persuasive copy, trust badges, and dynamic forms synced with CRM for quick follow-up.

• Targeted Meta + Google Ads
Created distinct ad sets for working professionals, families, and investors, showcasing USPs like location, amenities, and project readiness.

• Quality Over Quantity Campaigns
Focused on fewer, high-intent clicks using video testimonials, price highlights, and urgency-based remarketing to drive better quality over volume.

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