DJ Tommy Sax

Entertainment – International Saxophone Artist

Lead Generation, Meta & Google Ads

Ireland

Results

15x

increase in advance paid bookings, securing gigs for the next 10 months!

67%

rise in social media leads through Instagram DMs!

5x

increase in website visits
Dj Tommy Sax ireland meta ads lead generation

Challenges

Tommy Sax is an exceptional jazz artist who wasn’t getting anywhere, so we decided to work on increasing social media visibility through Instagram & TikTok, which has a massive presence in Ireland, London, etc.

STRATEGY

• Polished Presence on Key Platforms
We revamped his Instagram and TikTok profiles; two platforms with strong reach across Ireland and the UK, by optimising his bio to clearly reflect his services and value as a live saxophonist.

High-Energy Visual Content
Professionally shot performance videos were produced at real venues, highlighting his vibe and versatility. We also introduced raw, behind-the-scenes moments to humanize the brand and build stronger fan engagement.

• Targeted Paid Campaigns
We launched video-first ad campaigns on Meta and Google with clear CTAs, transparent pricing, and booking info. These ads were hyper-targeted to premium wedding planners and corporate event organizers.

• Strategic Funnel for High-Intent Leads
Still creatives complemented the video ads, reinforcing credibility. We focused on warm audiences in high-demand zones, ensuring consistent enquiries from clients who were ready to book.

Booked & Busy Starts Here. Let’s Scale.