AI Lead Qualification
Real Estate Only
Site Visit Campaigns
Stop paying for leads that never visit the site
Stop Paying for Leads that Never visit the site!
200 leads. 6 site visits. We fix that ratio.
200 leads. 6 site visits. We fix that ratio.
Industry average is 1 in 40, we get you to 1 in 8
We build the AI-powered system between your ad and your sales team's first call, performance ads, high-conversion landing pages, AI lead qualification, WhatsApp automation, CRM, all connected. Your team speaks to buyers. Not spam.
Stop Paying For Leads That Never Visit Site
200 Leads. 6 Site visits. We FIX That Ratio.
Industry avg. is 1 in 40, we get you to 1 in 8
We build the system between your ad & your sales team's first call, ads, landing pages, lead qualification, CRM, all connected.
Your team speaks to buyers. Not spam.
30-mins Free Call
1.2
Cr+
Ad Spend Managed across Platforms
1.2
Cr+
Ad Spend Managed
4.5
x
Avg. ROAS at Site Visit Stage
4.5
x
Avg. Site Visit ROAS
74
%
Avg. CPL Reduction, Industry Avg. 25%
74
%
Avg. CPL Reduction
8
Days
Campaign Launch Time
8
Days
Avg. CPL Reduction
Client Results, Verified Campaign Data
Client Results, Verified Data
Numbers from real projects
Numbers from real projects
Helping developers scale with strategy, ai automation, & data-driven execution.
Helping developers scale with strategy, automation, & data-driven execution.
Mr. Somenath Chakraborty
Marketing Head
I’ve worked with agencies before, but HM Digital is different & unique.
Mr. Somenath Chakraborty
Marketing Head
I’ve worked with agencies before, but HM Digital is different & unique.
80%
units sold digitally
80% Office spaces sold digitally. 50+ Qualified leads/month.
72%
phase I pre-booked
4.5% Landing page conversion rate. 90% Quality lead rate.
Mr. Sumit Bhagat
Project Manager
Their strategy and precise targeting brought in customers we've never have reached.
Mr. Sumit Bhagat
Project Manager
Their strategy and precise targeting brought in customers we've never have reached.
Ms. Divya Maheswari
Project Manager
The team completely transformed our lead generation process.
Ms. Divya Maheswari
Project Manager
The team completely transformed our lead generation process.
85%
less spam leads
85% reduction in spam leads from 700+ junk leads/month to a qualified pipeline in 60 days.
Where Are You Right Now?
Which situation sounds like yours?
We work with two types of developers. Different problems, same result, a qualified pipeline that converts.
EARLY STAGE
You've started, but digital isn't working yet.
Website is live. Leads come in. None of them convert.
Sales team spends 3 hours calling to find one real buyer.
Ads are running. CPL looks fine. Site visits don't match.
Buyers fill the form. Then go silent. No second chance.
Units are selling. But next month feels like starting over.
You need buyers, not just leads.
SCALING STAGE
You're selling. Now make it run itself.
Inbound is strong. But every lead still needs manual follow-up.
Your brand is respected offline. Digital hasn't caught up yet.
You're hitting targets. But the sales cycle is still too long.
Pipeline is healthy today. One slow quarter could change that.
You want to focus on the next project. Not today's lead report.
Focus on the next project. Not today's leads.
Where Are You Right Now?
Which situation sounds like yours?
We work with two types of real estate developers. Both need a different approach. Both get results.
EARLY STAGE
You've started, but digital isn't working yet.
Website is live. Leads come in. None of them convert.
Sales team spends 3 hours calling to find one real buyer.
Ads are running. CPL looks fine. Site visits don't match.
Buyers fill the form. Then go silent. No second chance.
Units are selling. But next month feels like starting over.
You need BUYERS, not just leads
SCALING STAGE
You're selling. Now make it run itself.
Inbound is strong. But every lead still needs manual follow-up.
Your brand is respected offline. Digital hasn't caught up yet.
You're hitting targets. But the sales cycle is still too long.
Pipeline is healthy today. One slow quarter could change that.
You want to focus on the next project. Not today's lead report.
Focus on your next project. Not today's leads.
Where Are You Right Now?
Which situation sounds like yours?
We work with two types of developers. Different problems, same result, a qualified pipeline that converts.
EARLY STAGE
You've started, but digital isn't working yet.
Website is live. Leads come in. None of them convert.
Sales team spends 3 hours calling to find one real buyer.
Ads are running. CPL looks fine. Site visits don't match.
Buyers fill the form. Then go silent. No second chance.
Units are selling. But next month feels like starting over.
You need buyers, not just leads.
SCALING STAGE
You're selling. Now make it run itself.
Inbound is strong. But every lead still needs manual follow-up.
Your brand is respected offline. Digital hasn't caught up yet.
You're hitting targets. But the sales cycle is still too long.
Pipeline is healthy today. One slow quarter could change that.
You want to focus on the next project. Not today's lead report.
Focus on the next project. Not today's leads.
The Real Problem
The issue isn't your project. It's who's seeing it.
The issue isn't your project. It's who's seeing it.
The issue isn't your project. It's who's seeing it.
Your leads don't pick up or aren't serious
500 leads. 8 conversations. That's not a volume problem. That's a qualification problem.
Your leads don't pick up or aren't serious
500 leads. 8 conversations. That's not a volume problem. That's a qualification problem.
Your team wastes hours on spam leads
Bad leads don't cost you CPL. They cost you your best salesperson's time.
Your team wastes hours on spam leads
Bad leads don't cost you CPL. They cost you your best salesperson's time.
High ad spend, no clear ROI
Reach. Impressions. Engagement. But you don't know which ad filled your site visit register.
High ad spend, no clear ROI
Reach. Impressions. Engagement. But you don't know which ad filled your site visit register.
Buyers see your site then disappear
Most buyers don't convert on the first visit. You're not giving them a second.
Buyers see your site then disappear
Most buyers don't convert on the first visit. You're not giving them a second.
"Every agency promised leads. These people promised site visits and had the number to back it up."
Simplex Infrastructure, Imagine Techpark · Kolkata
"Every agency promised leads. These people promised site visits and had the number to back it up."
Simplex Infrastructures, Imagine Techpark · Kolkata
The Difference
What changes when you work with us.
What you have now
Generic agency has 30 categories, real estate is just another client
CPL is the KPI. Site visits and bookings are an afterthought
Sales team filters spam for 3 hours before finding one real lead
No retargeting, no nurture, no buyer journey, just ads and hope
Monthly PDF report. No idea what's actually working
What your day looks like after
Sales team's call should be a scheduled visit, not a request for info
Lower CPL. More site visits. Zero guessing
Know exactly which ad drove the booking; reinvest with precision
Market-proof your pipeline with pre-warmed buyers
Stop managing your agency. Start closing faster
The Difference
What changes when you work with us.
OTHERS
What you have now
Generic agency handles 30 categories, real estate is just another client
CPL is the KPI. Site visits and bookings are an afterthought
Sales team filters spam for 3 hours before finding one real lead
No retargeting, no nurture, no buyer journey, just ads and hope
Monthly PDF report. No idea what's actually working
HM DIGITAL
What your day looks like after
Sales team's call should be a scheduled visit, not a request for info
Lower CPL. More site visits. Zero guessing
Know exactly which ad drove the booking; reinvest with precision
Market-proof your pipeline with pre-warmed buyers
Stop managing your agency. Start closing faster
AI Solutions
AI Solutions
An AI-Powered Growth System
An AI-Powered Growth System
Every layer of your pipeline, researched, built, & measured with AI.
Every layer of your pipeline, researched, built, & measured with AI.
We research before we build
R&D FOUNDATION
We test what actually moves your CPL down before we spend your ad budget proving a theory.
We test what actually moves your CPL down before we spend your ad budget proving a theory.
We test what actually moves your CPL down before we spend your ad budget proving a theory.
Competitor ads analysed
Competitor ads analysed
Competitor ads analysed
Buyer persona modelled
Buyer persona modelled
Buyer persona modelled
Channel feasibility tested
Channel feasibility tested
Channel feasibility tested
Report Delivered
Report Delivered
Day 1 - Day 2
Day 1 - Day 2
Let AI write what converts buyers
GENERATIVE AI
Property copy, WhatsApp follow-ups, & ad variants, generated, tested, & refined automatically.
Property copy, WhatsApp follow-ups, & ad variants, generated, tested, & refined automatically.
Lead enquiry received
Lead enquiry received
Lead enquiry received
AI drafts WhatsApp reply
AI drafts WhatsApp reply
AI drafts WhatsApp reply
Floor plan + EMI shared
Floor plan + EMI shared
Floor plan + EMI shared
Buyer Follow-Up
Buyer Follow-Up
Sent in 90 sec
Sent in 90 sec
Know who will visit before they do
PREDICTIVE AI
Every lead is scored the moment it arrives, so your sales team only calls buyers ready to book a visit.
Every lead is scored the moment it arrives, so your sales team only calls buyers ready to book a visit.
Lead source weighted
Lead source weighted
Lead source weighted
Intent signals scanned
Intent signals scanned
Intent signals scanned
Visit probability scored
Visit probability scored
Visit probability scored
Lead Scoring Engine
Lead Scoring
Match High Intent
Match High Intent
Your sales process, not a template
PRODUCT ENGINEERING
CRM, broker portals, and booking platforms,built around your site visit pipeline.
CRM, broker portals, and booking platforms,built around your site visit pipeline.
Pipeline structure built
Pipeline structure built
Pipeline structure built
Booking flow connected
Booking flow connected
Booking flow connected
Broker portal live
Broker portal live
Broker portal live
Developer CRM
Developer CRM
Operations
Operations
WHAT WE BUILD FOR REAL ESTATE
DATA & INFRASTRUCTURE
The pipelines dashboards, & attribution systems that tell you which ad drove which site visit & which booking.
The pipelines dashboards, & attribution systems that tell you which ad drove which site visit & which booking.
Unified lead data warehouse
Unified lead data warehouse
Unified lead data warehouse
Cost-per-booking dashboard
Cost-per-booking dashboard
Cost-per-booking dashboard
Fake lead detection
Fake lead detection
Fake lead detection
Attribution Dashboard
Attribution Glance
Attribution Dashboard
Updated Daily
Updated Daily
Process
Process
How This Works
How This Works
Our proven 3-step framework uncovers growth opportunities and drives scalable results with clarity and confidence throughout every stage successfully.
Our proven 3-step framework uncovers growth opportunities and drives scalable results with clarity and confidence throughout every stage successfully.
Project & Buyer Audit
We analyze your project, buyer profile, & competitors while auditing your existing ads. We don't spend a rupee until we know exactly who to target & how to get them to book a visit.
Project & Buyer Audit
01
Project & Buyer Audit
We analyze your project, buyer profile, & competitors while auditing your existing ads. We don't spend a rupee until we know exactly who to target & how to get them to book a visit.
Project & Buyer Audit
01
02
Research
Budget
Design
Social Media
Content
Strategy
Full Funnel Build
High-conversion landing pages & ads tailored to buyer hesitations. We use layered targeting on Meta & Google, retargeting for drop-offs, & full CRM integration from day one.
02
Research
Budget
Design
Social Media
Content
Strategy
Full Funnel Build
High-conversion landing pages & ads tailored to buyer hesitations. We use layered targeting on Meta & Google, retargeting for drop-offs, & full CRM integration from day one.
Qualify, Warm, Deliver
Automated qualification & WhatsApp sequences nurture leads before your team calls. You only speak with prospects who already know the floor plans & are ready to visit the site.
03
Qualify, Warm, Deliver
Automated qualification & WhatsApp sequences nurture leads before your team calls. You only speak with prospects who already know the floor plans & are ready to visit the site.
03
For Scaling Developer
You're already winning. Here's what comes next.
You're already winning. Here's what comes next.
You're already winning. Here's what comes next.
If you're consistently selling but the pipeline still depends on you, your team, or your broker network, the ceiling is closer than it looks. This is what the next stage looks like.
If you're consistently selling but the pipeline still depends on you, your team, or your broker network, the ceiling is closer than it looks. This is what the next stage looks like.
Inbound at scale
Pre-qualified, pre-educated leads arrive ready to buy without manual follow-up. Your team focuses entirely on closing deals rather than chasing prospects.
Inbound at scale
Pre-qualified, pre-educated leads arrive ready to buy without manual follow-up. Your team focuses entirely on closing deals rather than chasing prospects.
Shorter sales cycle
Prospects view walkthroughs and floor plans before you ever pick up the phone. The first call becomes a visit confirmation instead of a project pitch.
Shorter sales cycle
Prospects view walkthroughs and floor plans before you ever pick up the phone. The first call becomes a visit confirmation instead of a project pitch.
Reliable lead flow
Retargeting and automated sequences keep buyers moving during market fluctuations. Your booking flow stays active even when new enquiry volume dips.
Reliable lead flow
Retargeting and automated sequences keep buyers moving during market fluctuations. Your booking flow stays active even when new enquiry volume dips.
Freedom to expand
An automated system removes you as the bottleneck in the sales process. Reclaim your time to focus on land deals and new investor conversations.
Freedom to expand
An automated system removes you as the bottleneck in the sales process. Reclaim your time to focus on land deals and new investor conversations.
Services
Services
Solutions We Provide
Solutions We Provide
We're a growth-focused agency helping brands scale with strategy, automation, and performance. From funnels to campaigns, we turn clicks into customers.
We're a growth-focused agency helping brands scale with strategy, automation, and performance. From funnels to campaigns, we turn clicks into customers.
Leads Funnel
We design high-converting lead funnels that capture, qualify, and nurture prospects, turning cold traffic into booked calls on autopilot.
Lead generation
Prospect
Customer
Conversion
Leads Funnel
We design high-converting lead funnels that capture, qualify, and nurture prospects, turning cold traffic into booked calls on autopilot.
Lead generation
Prospect
Customer
Conversion
Social Management
From strategy to scheduling, we handle your entire social presence.
Post
Social Management
From strategy to scheduling, we handle your entire social presence.
Post
AI Automation
Streamline operations with powerful AI systems that handle repetitive tasks.
AI Automation
Streamline operations with powerful AI systems that handle repetitive tasks.
Business Growth
Instagram Ads
Gmail
Youtube Ads
Facebook Ads
Google Ads
Linkedin Ads
Efficiency
Cost Saving
Paid ads Management
We manage and optimize ad spend across platforms like Meta, Google and LinkedIn..
Business Growth
Instagram Ads
Gmail
Youtube Ads
Facebook Ads
Google Ads
Linkedin Ads
Efficiency
Cost Saving
Paid Ads Management
We manage and optimize ad spend across platforms like Meta, Google and LinkedIn..
Worked With 50+ Clients
Worked With 100+ Clients
Industry Expert
Up-to-date methods
Upto date methods
Efficient Systems
Common FAQs
Common FAQs
You've probably thought this before
You've probably thought this before
"We tried digital marketing. It didn't work."
Most developers who say this ran ads without a proper landing page, without lead qualification, and without attribution. You weren't running digital marketing, you were running ads. Those are different things. We audit what you did before and show you exactly where it broke down, before we take a single rupee.
"We already have an agency handling this."
"Our sales team handles digital enquiries fine."
"We don't have the budget for a full agency retainer."
"We tried digital marketing. It didn't work."
Most developers who say this ran ads without a proper landing page, without lead qualification, and without attribution. You weren't running digital marketing, you were running ads. Those are different things. We audit what you did before and show you exactly where it broke down, before we take a single rupee.
"We already have an agency handling this."
"Our sales team handles digital enquiries fine."
"We don't have the budget for a full agency retainer."
Right Fit
This works best if you're
STUCK
You're stuck and want out
You have an active project live or launching within 60 days
Your current leads are low quality, high cost, or just not converting
Your sales team is spending more time filtering than closing
You have a monthly ad budget of ₹50K or more ready to deploy
You want campaigns live in 7 working days, not 10 weeks
EXPAND
You're winning and want to scale
You're selling luxury / premium inventory & want to shorten the cycle
Your offline brand is strong, now you need digital to match it
Want automation that brings inbound leads without manual chasing
You want booking flows that are predictable & immune to market dips
You want to free yourself from operations & focus on the next project
Right Fit
This works best if you're
STUCK
You're stuck and want out
You have an active project live or launching within 60 days
Your current leads are low quality, high cost, or just not converting
Your sales team is spending more time filtering than closing
You have a monthly ad budget of ₹50K or more ready to deploy
You want campaigns live in 7 working days, not 10 weeks
EXPAND
You're winning and want to scale
You're selling luxury / premium inventory & want to shorten the cycle
Your offline brand is strong, now you need digital to match it
Want automation that brings inbound leads without manual chasing
You want booking flows that are predictable & immune to market dips
You want to free yourself from operations & focus on the next project
In 30 minutes,
you'll know exactly what's broken
& how to fix it
Book a free strategy call. We'll review your current marketing, benchmark your numbers against similar projects, and hand you a clear action plan, whether you work with us or not.
What you walk away with
Audit of your current funnel, where leads are dropping off
A CPL benchmark for your project type and budget range
A 90-day campaign roadmap specific to your project
Honest answer on whether we're the right fit for you
No commitment. No pitch deck. Just a straight conversation about your project.
⚑ Taking 3 new projects this quarter, 2 slots remaining.
In 30 minutes,
you'll know exactly what's broken &
how to fix it!
Book A Free Strategy Call.
We'll review your current marketing, benchmark your numbers against similar projects, & hand you a clear action plan, whether you work with us or not.
What You Walk Away With
Audit of your current funnel, where leads are dropping off
A CPL benchmark for your project type and budget range
A 90-day campaign roadmap specific to your project
Honest answer on whether we're the right fit for you
No commitment. No pitch deck. Just a straight conversation about your project.
⚑ Taking 3 new projects this quarter, 2 slots remaining.